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Saturday, November 6, 2010

BUICK LACROSSE | super speed cars

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MSRP: $27,085-33,015

Invoice: $25,865-31,530

Buick Transformation Continues with the 2010 LaCrosse Luxury Sedan

• Sculpted styling defines Buick’s modern global design

• Luxurious interior crafted of premium materials with cool blue ambient lighting

• Intelligent personal technologies enhance the driving experience

• Responsive performance via efficient. direct injection dual overhead cam engines paired with six-speed automatic transmissions

Redesigned from the ground up, the 2010 Buick LaCrosse luxury sedan makes its world debut at the 2009 North American International Auto Show in Detroit on Jan. 12. The LaCrosse offers all wheel drive, a suite of advanced intelligent personal technologies and safety features, and a choice of two fuel-saving V-6 engines.

‘The new LaCrosse was created with great attention to detail, craftsmanship and advanced technology,’ said Susan Docherty, Buick-Pontiac-GMC vice president. ‘It builds on the success of Enclave as the next step in Buick’s revitalization. And, as with Enclave, our goal is to attract a whole new buyer to our dealerships for LaCrosse.’

Sculpted design

Buick’s long heritage of leading designs, such as the Y-Job Concept, the Roadmaster and the Riviera, helped define American automobile design through the years, according to Ed Welburn, vice president of GM Global Design. Today, Buick design is a product of a global team and resources. Creative collaboration between designers in the United States and China, in partnership with the Pan Asia Technical Automotive Center (PATAC) as well as chassis and body engineers in Europe, resulted in the first General Motors vehicle to be created on three continents.

‘The new LaCrosse is intended to represent modern elegance,’ said Welburn. ‘Throughout the design, you experience a balance of contrasts. Both the interior and exterior have been designed with harmony in mind. The exterior balances taut, sculpted lines with sensuous accents and surfaces. Inside, smoked chrome accents, warm wood, first-class leather and materials combine with cool blue ambient lighting to create an inviting environment.’

The exterior design is faithful to the Buick Invicta show car introduced at the 2008 Beijing Auto Show.

‘It is instantly recognizable as a Buick, with its signature ‘sweep spear’ body-side styling, portholes inside the character line on the hood, and waterfall grille,’ added Welburn.

Luxurious interior experience

Inside, the two-tone interior is defined by a flowing, uninterrupted design theme that wraps around the instrument and door panels. Attention to detail is evident throughout the interior, including the analog instrument cluster, chrome offset by dark wood accents, and the contrasting thread and French stitching on the instrument panel.

Buick’s signature QuietTuning – an engineering process to reduce, block and absorb interior noise – provides a distraction-free passenger environment.

An unexpected, inviting touch is the cool blue ambient lighting throughout the cabin from the center console, instrument panel and door panels.

Intelligent personal technologies

The contemporary atmosphere of the cabin includes the digital connectivity and personal technology offered in the new LaCrosse. That includes features such as in-dash navigation, Bluetooth connectivity, an auxiliary audio input and a USB port. For rear-seat passengers, a power rear-window sunshade and a DVD entertainment system, with two display screens integrated into the seatbacks, is available.

LaCrosse’s intelligent technologies also work to deliver a 360-degree field of vision behind the steering wheel, for a greater feeling of comfort, security and safety. It starts with the available head-up display in the windshield, allowing the driver to monitor speed while keeping his or her eyes on the road. At night, the available adaptive lighting package can direct the high-intensity discharge headlight beams up to 15 degrees for enhanced illumination of the road and its curves.

LaCrosse offers Side Blind Zone alert that notifies the driver if a vehicle in adjacent lanes is traveling in the driver’s blind spot. The LaCrosse is also available with a rear view camera, with the display integrated into the navigation system screen.

The technology available on LaCrosse enhances a suite of standard safety features that is designed to meet the criteria for the National Highway Traffic Safety Administration (NHTSA) 20 Star Safety Rating. Highlights include front-, side- and roof-mounted head-curtain air bags, StabiliTrak stability- and traction-control system. The safety and security of OnStar is also included for the first year of ownership.

Responsive performance

LaCrosse’s stiff body structure serves as the foundation for precise suspension tuning, safety and a quiet ride. Buyers can choose from a family of efficient, direct-injection six-cylinder engines and a fuel-conserving six-speed automatic transmission with tap-up/tap-down control.

The direct injection engines in the LaCrosse create more power with less fuel and reduce vehicle emissions through greater combustion control – particularly cold-start emissions that are reduced by up to 25 percent.

The 2010 LaCrosse will be offered in three models – CX, CXL and CXS:

CX – equipped with a new 3.0L direct injection V-6, premium cloth seats and 17-inch wheels. The 3.0L engine generates an estimated 255 horsepower (190 kW) and 211 lb.-ft. of torque (286 Nm) and is mated to a six-speed automatic transmission.

CXL – also equipped with the new 3.0L direct injection V-6, adds leather-appointed heated seats, dual-zone automatic climate control, fog lamps, outside rearview mirror with LED turn indicators and puddle lamps, and 18-inch wheels. Intelligent AWD is available.

CXS – equipped with a 3.6L direct injection V-6; real-time active-dampening suspension; perforated, leather-appointed, heated and cooled seats, and chrome-plated 18-inch wheels (19-inch optional). The 3.6L engine, mated to a six-speed automatic transmission, generates an estimated 280 horsepower (209 kW) and 261 lb.-ft. of torque (354 Nm).

LaCrosse production will begin this summer at the Fairfax Assembly facility in Kansas City, Kan.

RENAISSANCE SEDAN: 2010 LACROSSE REPRESENTS A REINVIGORATED BUICK

The completely redesigned 2010 Buick LaCrosse luxury sedan is the newest example of the globally influenced product renaissance at Buick. It offers all-wheel drive, a suite of advanced intelligent personal technologies and safety features, as well as three efficient, powerful engines.

‘The new LaCrosse builds on the success of Enclave as the next step in Buick’s renaissance and great attention to detail, craftsmanship and advanced technology,’ said Susan Docherty, Buick-Pontiac-GMC vice president. ‘It offers unique features such as all-wheel drive and a new, efficient four-cylinder engine that will attract new customers to Buick.’

The 2010 LaCrosse was developed within GM’s worldwide network of design and engineering centers, reflecting Buick’s growing popularity around the globe – particularly in Asia. It offers a contemporary vision of a luxury sedan that looks at home on the streets of Santa Monica or Shanghai, with heritage cues that recall the brand’s legacy as a design leader.

‘There is great harmony in everything offered by LaCrosse – a beautifully crafted exterior, a premium interior and a satisfying driving experience to please the senses and complement any lifestyle,’ Docherty said. ‘It’s a seamless package that incorporates the very best of GM’s global resources to make this Buick an industry benchmark.’

The 2010 LaCrosse is offered in three models – CX, CXL and CXS:

• CX – equipped at the start of production with a new 3.0L direct injection V-6, premium cloth seats and 17-inch wheels. The 3.0L engine generates 255 horsepower (190 kW) and 217 lb.-ft. of torque (294 Nm) and has a six-speed automatic transmission. Later this year, a new, 2.4L Ecotec four-cylinder replaces the 3.0L as the standard engine.

• CXL – also equipped with the new 3.0L direct injection V-6, adds leather-appointed heated seats, dual-zone automatic climate control, fog lamps, outside rearview mirror with LED turn indicators and puddle lamps, and 18-inch alloy wheels. An advanced, intelligent AWD system is available.

• CXS – equipped with a 3.6L direct injection V-6; real-time active-dampening suspension (optional); perforated, leather-appointed, heated and ventilated seats, and chrome-plated 18-inch alloy wheels (19-inch optional). The 3.6L engine, mated to a six-speed automatic transmission, generates 280 horsepower (209 kW) and 259 lb.-ft. of torque (351 Nm).

All models share a beautifully sculpted, globally influenced design that is instantly recognizable as a Buick, including a signature ‘sweep spear’ body-side styling, portholes on the hood and a waterfall grille.

The LaCrosse’s interior continues the flowing, detailed aesthetic of the exterior, with elements such as ice-blue ambient lighting throughout the cabin – from the center console, instrument panel and door panels. Buick’s signature QuietTuning, an engineering process to reduce, block and absorb interior noise, provides a distraction-free passenger environment.

The contemporary atmosphere of the LaCrosse’s cabin is accented with available digital connectivity and personal technology that includes in-dash navigation, Bluetooth connectivity, an auxiliary audio input and a USB port. For rear-seat passengers, a DVD entertainment system is offered.

Safety features

LaCrosse’s strong body structure – including the use of ultra high-strength steel – and a carefully designed passenger compartment help manage crash energy to protect occupants. The LaCrosse is also equipped with technologies that help avoid crashes in the first place.

The roster of standard and available safety equipment includes:

• Six air bags, including dual-level frontal air bags; front thorax-pelvic air bags and roof-mounted head curtain air bags for front and rear passengers are standard. Rear side air bags are available

• Front safety belt pretensioners and lockable head restraints are standard

• Front shoulder belt load limiters are standard

• A collapsible brake pedal system is standard

• OnStar is standard.

GM’s Side Blind Zone Alert system is available later this summer. Additional optional technologies that bolster LaCrosse’s safety include a head-up instrument display, adaptive forward lighting and a rearview camera system (please see the separate Technology release for more details).

Buick’s renaissance and quality story

As General Motors reinvents itself, Buick remains a core brand that will play a central role going forward. Buick’s lineup is expected to grow in North America, building on the success of the popular Enclave crossover that ignited the brand’s renaissance, as well as the new LaCrosse.

Great design and intelligent personal technologies are driving Buick’s renaissance and build on a foundation of exemplary quality. In March 2009, J.D. Power and Associates announced that Buick tied for the highest ranking in vehicle dependability for three-year-old models. The previous LaCrosse ranked first in the midsize segment, beating the Toyota Camry, while the Buick Lucerne placed second in the large car segment.

For the seventh straight year, Buick ranked in the Top 10 brands in the J.D. Power and Associates dependability study, which evaluates more than 200 problem areas. In addition to the latest J.D. Power and Associates honor, Buicks have been recognized with numerous ‘recommended’ and ‘best buy’ designations by leading consumer magazines and websites for all three current models: Enclave, LaCrosse and Lucerne.

The new 2010 LaCrosse is manufactured at GM’s Fairfax Assembly facility in Kansas City, Kan.

General Motors Corp. (NYSE: GM), one of the world’s largest automakers, was founded in 1908, and today manufactures cars and trucks in 34 countries. With its global headquarters in Detroit, GM employs 235,000 people in every major region of the world, and sells and services vehicles in some 140 countries. In 2008, GM sold 8.35 million cars and trucks globally under the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, Hummer, Opel, Pontiac, Saab, Saturn, Vauxhall and Wuling. GM’s largest national market is the United States, followed by China, Brazil, the United Kingdom, Canada, Russia and Germany. GM’s OnStar subsidiary is the industry leader in vehicle safety, security and information services. More information on GM can be found at www.gm.com.

2010 Buick LaCrosse Named MotorWeek’s Drivers’ Choice Award winner for ‘Best Luxury Sedan’

The LaCrosse Continues to Earn Industry Praise for Design and Quality

The 2010 Buick LaCrosse continues to earn industry praise and recognition, as it receives a 2010 MotorWeek Drivers’ Choice Award today at the Chicago Auto Show. The LaCrosse was named MotorWeek’s Drivers’ Choice Award winner for ‘Best Luxury Sedan.’

‘MotorWeek’s Drivers’ Choice Award for ‘Best Luxury Sedan’ is a great honor for the Buick LaCrosse and confirms the growing momentum behind the car,’ said Brian Sweeney, general manager of Buick GMC. ‘The LaCrosse is a leader in the luxury sedan segment and continues to sell quickly off dealer lots. This award is tribute to the designers, engineers, sales team, employees who build the LaCrosse in Fairfax and dealers who work so hard to bring the LaCrosse to market.’

The annual MotorWeek Drivers’ Choice Awards are chosen by MotorWeek’s editorial staff who test drive more than 150 cars, trucks and utilities each year. Winners are then selected on factors including performance, technology, practicality and value.According to MotorWeek the LaCrosse received its top honor for its ‘stunning good looks and quality inside and out.’ The 2010 Buick LaCrosse luxury sedan has been redesigned from the ground up, and offers all-wheel drive, a suite of advanced personal technologies and safety features and a luxurious interior.In addition to two fuel-saving V-6 engines, a new fuel-efficient, direct inject Ecotec 2.4L four-cylinder engine will be available with the LaCrosse CX model this spring. As the only four-cylinder engine offered in its class, the new powertain is expected to deliver fuel economy of 30 mpg highway, making the LaCrosse one of the most fuel-efficient cars in its segment.

With its long list of standard safety equipment, the LaCrosse’s safety credentials rate among the best in the industry. It earned five stars – the highest rating possible – in all four metrics from the federal government new car assessment program. The vehicle also received the Insurance Institute for Highway Safety’s IIHS Top Safety Pick award, achieving a ‘good’ rating in each of the four crash simulations and offering StabiliTrak, electronic stability control shown to help drivers avoid certain types of crashes.

Other Buick LaCrosse Awards and Recognitions

• Consumers Guide 2010 Best Buy and Recommendation Award

• MotherProof.com’s 2010 Sedan of the Year

• About.com Car’s Best New Cars of 2010

• 2010 North American Car of the Year finalist

• About.com Cars’ Best New Cars of 2010

• Edmunds.com’s 2010 Most Recommended Vehicles

• Drive Car Reviews ‘Top Picks for 2009′

• CanadianDriver.com — Top Picks Award

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